More for every player. Less work for everyone.

Loft Coach helps coaches give their players far more from every lesson, and takes work off both of them while it does.

For coaches

Deliver more, do less

Teach the lesson while AI writes the summary. Your player leaves with the videos, a practice plan and their stats.

See the coach side
For players

Get more from every lesson

Book in a few taps, keep every lesson, know what to practise and track your game between lessons.

See the player side

Coming soon to iPhone

Our mission

We built Loft Coach so a coach can hand every player more: a clear summary, video to watch again, a practice plan that fits and progress they can see. And so that neither of them has to work harder to get it.

Great coaching shouldn't mean more hours

Coaches know what a first-class lesson looks like. What stops it happening every time is the work around it.

I'd write every lesson up if I had the time.
What was the drill we did again?
I can't remember where we got to with her last month.
It worked on the range, not on the course.
I spend my evenings sending videos and texts.
What should I practise this week?

More delivered, with the work taken out

Loft Coach does the writing up, the planning and the tracking, so the coach gives more and the player has less to remember and chase.

What great coaching includesWhat it usually costsWith Loft Coach
A written summary of every lessonAn evening of typingDrafted while you teach, sent before they leave
Video the player can watch againAnother app, and files to sendFilmed, drawn on and sent inside the lesson
A practice plan for the weekWritten from memory, if at allBuilt from the lesson, with drills and a test
A plan for where the player is headingKept in the coach's headOn the player's profile, lesson by lesson
Stats from real roundsChasing scorecardsLogged by the player in moments, shared with their coach
Help between lessonsTexts at all hoursOne feed, answered when it suits

Better for both sides of the lesson

One app with two sides. Less to do for the coach. Less to remember, chase and work out for the player.

For coaches

Do less. Deliver more.

  • The summary writes itself while you teach
  • Practice plans built from the lesson
  • Every player's plan and progress on one page
  • A diary that players fill for you
For coaches
The coach's Home screen: the next lesson with a Start lesson button, lessons on offer and what needs doing
For players

Know what to do next.

  • Book or move a lesson in a few taps
  • Every lesson kept, with its videos
  • A practice plan that keeps up with your lessons
  • Stats that show what's working
For players
The player's Home screen, with their coach, next lesson, lesson pack and shortcuts

One lesson, carried through the week

Loft Coach joins up the three places golf is learned: the lesson, the range and the course.

01 · The lesson

Leave with it written down

The coach teaches. The summary, the videos and the fix are on the player's phone before they reach the car.

  • The problem, the fix and the reps
  • Video with drawing and voice-over
  • Checked by the coach before it's sent
A lesson summary: the problem, the fix with a cue, and the reps
02 · The week

Know what to practise

Each lesson becomes a practice plan with drills and a test. The player ticks sessions off, and the coach can see how the week went.

  • Drills chosen to fit the lesson
  • A test to measure progress
  • Questions answered between lessons
The player's Practice screen, with this week's sessions, a test and the off the tee plan
03 · The course

See if it's working

Players log their rounds, and the coach sees how they've played since the last lesson before the next one starts.

  • Log shot by shot, the basics, or a photo of the card
  • Strokes gained in four areas
  • The next lesson starts with the facts
A player's scores by round with lessons marked, and fairways, greens and putts since the first lesson

Your game is your business

A coach sees a player's data only when the player says so.

You accept the link

A coach can see your lessons, practice and rounds only after you accept their invitation.

Either side can end it

End the link at any time and the coach can no longer see your data.

Delete means delete

Delete your account and everything you've logged goes with it.

Questions, answered

What is Loft Coach?

A golf coaching app for iPhone with two sides. Coaches use it to run lessons, film swings and set practice. Players use it to follow their lessons, practise and log rounds.

How does it save a coach time?

The work around a lesson is done as part of the lesson. The summary is drafted while the coach teaches, the practice plan is built from it, and players book themselves in and log their own rounds.

Who is it for?

Golf coaches who teach in person, and the players they teach. At launch it's for players aged 18 or over.

When can I get it?

Loft Coach is in development. Join the waitlist and we'll tell you when it's ready.

How much will it cost?

Pricing will be announced before launch.

Does my coach see everything I do?

Only what the app shares through your link with them: your lessons, practice and rounds. You can end the link whenever you like.

More from every lesson, with less effort

Join the waitlist and we'll let you know when Loft Coach is ready.

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